← All work
Agency work

Created while I was Director of Marketing for The Bureau of Small Projects, on behalf of Elumina.

Naming, brand and website

Whole-patient careElumina.

Accredited care that treats the whole patient, using remote monitoring and AI.

What I did

I named it from scratch, then built the brand end to end: landscape analysis, value proposition, identity, messaging and website.

The work

Reshaping healthcare to empower every patient
Reshaping healthcare to empower every patient
The mission, in their own warm palette
The mission, in their own warm palette

What I brought

  • Naming
  • Landscape analysis
  • Value proposition
  • Identity
  • Messaging
  • Website

This work was created for The Bureau of Small Projects, on behalf of Elumina. All rights belong to the agency and the client.

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